3 MINUTES READ | GEORGIA BRITO
Not even TikTokers want to look like a TikToker anymore. How can you escape from that?
Since the pandemic hit, most of us have become familiar with the new “It media” app called TikTok (I know I don’t have to explain this to you guys). Even if you like it or hate it, we all have to assume that TikTok is one of the most influential forms of media these days.
As a consumer of the content within the app, I see how TikTok can be held responsible for many shopping trends that become popular and then lose popularity overnight.
Many people blame the app for the behavior it influences, but is it the app or are we just looking for an excuse to put the guilt on anything else but ourselves?
With this huge wave of attention, some traits of the people who follow the trends can be easily spotted and sometimes even made fun of. That’s what you may have already heard of as “The TikToker.” Has the app just spit all over someone’s taste so they can be so easily recognizable?
But what can you do about it?
We know things are getting big when you start to see content inside the app like “How to have a unique style,” so 2 million people can have the same tips and try to look uniquely the same as everyone else who has seen that video. But okay, they are trying…
And I don’t say that in a place where I find myself any different from those 2 million people; I even have my TikTok niches! Don’t you guys think I happen to lose some 45 minutes of my day just going through “Dover Street Market sample sales hauls”?
With that said, I also get some sort of fear that TikTok can be the tool that is making us start many unhealthy habits, mostly when we talk about consumerism.
Many trends go by within 3 days of popularity, and we buy things that by the time they get delivered to our houses, we don’t care about them anymore. That’s why people are so afraid of being recognized as a TikToker these days because that would mean that the trends they are showing are mostly 1 to 6 months behind what’s popping now on social media.
How can you get away from it? How can you try to actually be unique and find out that by yourself?
Sorry, guys, after all that talking, I still don’t happen to have the answers.
But we can try by being more conscious of what we actually like as a person. Did we want something before, or do we just want it because we saw Alex Earl wearing it? Like, I know she is pretty! But what if that kind of pants she wears won’t match the rest of your wardrobe? Or worse! What if she stops being cool next month? Think about that…
All jokes aside, I wanted to write this so I could share some thoughts about this that some of us inside the fashion industry find “curious” to say the least.
Many brands have been nicely supported and had the opportunity to make their name bigger because of TikTok, and no way do I find the app’s phenomenon at all bad. I just think we have to be open to talk about things and criticize them with different points of view.
So if you guys liked (or hated) and agreed (or not) with the questions I made here, share it with everyone to support my work! ✿
And here is a Succession meme so I can assure you that I do have TikTok.
All images are from the web and they are featured on my Are.na so you can consult the source! ♡
Don't be a Kiddo 
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